Sabah woos domestic travellers at MATTA fair

KUALA LUMPUR, 2 September: Sabah Tourism Board (STB) is leading a delegation of 30 co-exhibitors to showcase the state’s holiday packages to travel consumers visiting the  MATTA Fair Kuala Lumpur from 2 to 4 September. The delegation comprises 26 tour operators, a dive operator, and three hotels.

“As one of the biggest consumer fairs in Malaysia, it is crucial for Sabah Tourism to be present. Sabah is known for its nature and adventure attractions, which is why our booth represents these two elements,” said STB Chief Executive Officer Noredah Othman. “Now that the MATTA Fair KL covers three days, we are confident we can reach out to more people, and visitors can have more time to come discover deals in time for the year-end holiday.”

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Sabah Tourism attended and supported several other MATTA shows this year; MATTA Kelantan in March, MATTA Fair in April, MATTA Bazaar at Sunway Velocity in June and MATTA fairs in Johor and Penang in August.

“Sabah gained much traction from visitors at all these shows. We commend Sabah’s local tour operators, hotels and product owners for their continuous participation in these tourism consumer fairs to capture the domestic market and provide attractive Sabah travel packages,” STB’s CEO noted.

Sabah is presenting its travel content at booths 5096 to 5113 at the World Trade Centre (WTC), Hall 5, from 1000 to 2100. Boost e-wallet…