Boosting African business into Asian markets in first-ever B2B tradeshow
Staff, 2022-11-02 19:00:00,
African businesses to show their best at Africa Expo 2022 in Malaysia; a launchpad into Asian region
KUALA LUMPUR, Malaysia, Nov. 3, 2022 /PRNewswire/ — Calling for exhibitors and participants, the inaugural Africa Expo 2022 is the first ever Business-to-Business (B2B) tradeshow dedicated to African business professionals to showcase their products and services to Malaysia – a strategic gateway opportunity to break into the Asian markets. Coming soon, the Africa Expo (AE2022) will be organised from 9 – 11 Nov at World Trade Centre Kuala Lumpur and is expected to attract over 10,000 trade visitors.
With the tagline “Africa to Asia“, AE2022 features African business professionals from manufacturers, distributors, importers, and exporters of various scales, all the way to government bodies and policy makers. It aims to open the market for African products and services to cater to the Asian continent and globally, while encouraging bilateral trade between the two biggest continents in the world – through Malaysia.
Now more than ever, tapping into Asia has become an urgent mission for business professionals, as by year 2040, Asia as the largest continent is expected to drive 40% of the world’s consumption, representing a real shift in the world’s economic epicentre. Even today, the Asia Pacific towers among others, with over 640 million consumers and ranked 8th in the world’s economy.
“Yet, even as Africa rises as one of the…
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